WIRED presents Otrium in ‘Europe's 100 Hottest Startups’

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Dutch online fashion outlet, Otrium, has earnt its spot in the ‘Europe's 100 Hottest Startups’ list.

Each year WIRED sends reporters to Europe to find out more about brilliant minds and ambitious companies that will make a difference in the long run. Amsterdam is named one of the start-up cities in Europe.

Otrium, together with Dutch startups Harver, Hiber, Shypple, Helloprint, Fairphone, Ohpen, MessageBird, Hotelchamp & Felyx, is included in the annual list of technology magazine Wired.

At Otrium you can get access to online outlets of famous and upcoming brands. The online platform facilitates the complete technology and logistics for the fashion brands so they don’t have to invest into opening an (online) outlet themselves. Thanks to Otrium’s innovative technical and logistical platform, customers get an optimal e-commerce experience.

Since 2015 Otrium has been helping fashion brands to open an outlet store effortlessly with all the associated benefits. By using Otrium as their online fashion platform, brands can sell items to an online community of fashion lovers, whilst retaining full ownership of all products until they are sold.

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About Otrium

We’re here to unlock the full potential of fashion outlet online. Otrium's full-service marketplace enables fashion brands to open an outlet store with zero effort and all the benefits. Through their Otrium store brands can sell outlet and previous collections to an online community of fashion lovers, while keeping full ownership of all items until sold. By opening a sale channel on Otrium’s online marketplace, brands get faster turnover on their outlet and previous collections, access a fast-growing international shopping community and gather insightful data on their sales and following. We offer a full-priced service on off-priced collections. Our marketplace is brand strengthening and our customers always have a first-class shopping experience.